appoulsen.dk » Marketing

Look alike advertising

appoulsen — Sat, 21 Jun 2008 20:48:23 +0000

Am I the only one who thinks this:

http://www.youtube.com/watch?v=pPe4A8VTGZ4

Looks a lot like this:

http://www.co-hogh.com/#/work/?asset_id=3%20DK_Streamed%20Radio

The two ads are a couple of years apart, but aparently ’3′ have become such a force to be reckoned with that even their OLD concepts are worth knicking

Letter from a hustler

appoulsen — Thu, 06 Sep 2007 07:50:46 +0000

Apparently a bunch of people have been getting letters from the ‘Dansk Internet Register’ (Danish Internet Registry), informing them that their information will be updated and this at the very low low cost of â‚¬958 a year for a minimum period of 3 years.

This will take place regardless of whether or not you fill in 3 optional search criteria and return the form with your signature.

My girlfriend recieved this letter yesterday, and will of course be chucking it in the bin ASAP. Her somewhat inactive blog had been put in the ‘the computer and the internet’ chategory.

Amazing if analogue spam such as this is in ANY way, shape or form a cost-effective business model.

BTW, ‘Dansk Internet Register’ is placed in Germany, and can only be contacted by fax! Trustworthy, eh?

Yippee kay-yay

appoulsen — Thu, 14 Jun 2007 07:59:53 +0000

Yippee kay-yay.

Really diggin this advertising initiative at the cinema – guess which film (I’m afraid to go bankrupt if I offer prizes, so all that’s in it for you is the glory)

Oh my God, what is UP with this pay-per-post stuff?!

appoulsen — Wed, 28 Feb 2007 06:47:57 +0000

Enough already! I recently wrote about Semoblog, a Danish company that offers bloggers money to write about its clients. Hans Kullin picked up on that post and reported that the next step in that development (one step too far in Hans’ opinion – I whole-heartedly agree) is companies paying bloggers to link to bloggers who blogged about clients for money.

C’mon guys – are you KIDDING me?! How watered down can one concept get… link-farm 2.0?

Obama goes social

appoulsen — Tue, 13 Feb 2007 16:15:56 +0000

Barack Obama takes the cake, when it comes to campaigning via social software! Not only do the campaign staffers blog, there’s also a Barack Obama youtube channel, a Barack Obama Flickr account, but most importantly, there’s my.barackobama.com – with the tagline ‘this campaign is about you – a community that aims at gathering campigners, donations and conversations about the man. This looks to be an absolutely campaign tool, at least seen through the eyes of a web 2.0 manic such as myself. Looking forward to following developments.

(via BrandToBeDetermined)