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    This is appoulsen.dk.
    From time to time I'll post here, but this is only one corner of my digital life. If you're looking to get to know me better, make sure to drop by my Twitter and Flickr accounts.

Holy political correctness, Batman! They’re using my tweets!

So apparently, all it takes to get me blogging is for someone to quote me in a decent blog post. Lars did that, and I felt I needed to give my two cents.

Before I go on, let me disclose. I happen to know Mads, who did a great deal of work on www.pepsimax.dk, so in that respect I’m biased. When that is said, I wouldn’t say or write anything I don’t believe, regardless of who I know.

A bit of background (I’ll keep it brief):

  1. Pepsi launch www.pepsimax.dk, A site that, for the main part, displays content from Youtube, Flickr and Twitter in which Pepsi is mentioned
  2. Users who don’t like the idea unleash a shitstorm of spiteful tweets (because they can. It’s part of the game, I guess. I seem to remember the same thing happening to Skittles a while back) against the site, but as it happens with such things, it quickly settles at a reasonable level
  3. ‘Experts’ (in this case consumer law types and journos) try to conjure up some sort of problem with Pepsi using other people’s tweets (not their pics or vids, though. Just the tweets).

It baffles me. Could we all just take a freaking chill pill and start enjoying the endless possibilities of social media (in whichever form we like) instead of going off on paranoid rants about privacy everytime someone comes up with an idea?

And could we PLEASE be less influenced by whether or not we like the product and look at the solution in itself? I mean, if this had been UNICEF or Barack Obama or even Apple, integrating social media the way Pepsi did, we’d be cheering, joyful to be included in their presence online.

Seriously, if you wanna keep everything to yourself, protect your tweets, it’s easy! And if you don’t wanna advertise for Pepsi, don’t write flattering tweets about the product with the word Pepsi in them!

Sorry, this was too brief and not structured enough, but I just needed to let out a bit of steam.

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Twitter me this

I answered a question on Twitter tonight. The question was something to the effect of ‘how would you like to see politicians use Twitter’ and my answer was something to the effect of ‘whichever way works best for them’.

Now, without an explanation that sounds like a lamo non-answer. What I meant was: There are different ways of using Twitter that work for different people. They are not necessarily dialogue-oriented or personal. But they work in each their own way.

Examples:

  • Barack Obama (@barackobama) used Twitter for fundraising, rallying and link-pushing. NOT for dialogue. It worked for him.
  • Dell Outlet (@delloutlet) use Twitter for a mix of customer service and offers. NOT for personal stuff. It works for them.
  • Guy Kawasaki (@guykawasaki) recently admitted to using ghost writers on Twitter, but he uses them for pushing quality content. It works for him.
  • CNN (@cnnbrk) use twitter for breaking news, and while Ashton Kutcher (@aplusk), who, amongst other things uses twitter for posting pictures of his wife’s ass, beat them to a million followers, it still works for them.

So, while I’m all for figuring out how best to use Twitter, we must start by aknowledging the fact that different people, organisations and companies use different channels in different ways.

We cannot always assume that the way we prefer to use, say, Twitter, is right for everyone.

We cannot assume that all the followers of, say, our new Danish PM, want to speak with him on Twitter. Perhaps they just want to know ‘what he is doing right now’ (the original question posed by Twitter). I personally don’t give a rat’s ass about the quys schedule (the topic for most, if not all his tweets), so I don’t follow him. It’s simple. I don’t know WHAT the guy could tweet that would make me vote for him, so in a sense, why the heck should he waste his time catering to me?

I love the fact that I can have conversations with people on Twitter – if you want, feel free to follow (@appoulsen), but I absolutely respect the fact that those who think I might use Twitter in a ‘wrong’ way will unfollow me.

Anyhoo – that was my two messy cents. Just didn’t know how to cram it in to 140 characters.

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Testing apture plugin

And feeling good about this morning’s declaration of love from drug of choice to me.

Coffee really does love me!

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Copenhagen Twestival

[UPDATE]: scratch the liive-blogging thing. doing a bit of video instead.

I’ve already blogged about Copenhagen Twestival over at Re: but I thought I’d give a shout out to the project and the two great Danes who spearhead the event here at appoulsen.dk as well (nice one guys – you ROCK).

Tonight a bunch of twitter-users all over the world will meet up in a bunch of cities and raise a bunch of Benjamins to secure clean water where it is most needed.While the Copenhagen event is sold out, I still suggest you get out your virtual wallet and give!

While the obvious choice would be to tweet my ass off tonight, I’m considering a bit of light live-blogging instead. Mainly because I miss blogging, and Wordpress 2.7 is SO sweet, I feel like looking at it all the time.

The programme for the evening looks good, so there should be plenty of stuff to write about.

See ya there – or here.

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Poets And Plumbers / MySpace

I just hosted a seminar alongside Poets and Plumbers. It was all about MySpace – where are they at right now, how do they view their position in the Danish market (dominated by Facebook) and finally – and most interestingly – what they future holds for one of the grand old players on the social networking scene.

I must say, I’m pretty impressed by the plans forming at MySpace, and by their aproach when it comes to localisation. As the image shows, MySpace are comitted to a local presence in a host of different markets (Denmark among others), and actually managed to become THE social network in Germany, probably because of a very early localised version.

Anyhoo – watch out for MySpace in 09. There are some very interesting things just around the corner. Especially if you’re into music. Actually, if you can get your hands on an American I.P. adress you can check out some of the new stuff already.

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Last.fm best of 2008

If you’re into music and you like top-lists, I suggest you check out last.fm’s best of 2008. It gives you the low-down on what last.fm’s users listened to and loved in 08. There are three types of lists: albums, artists and tracks, but I won’t spoil it for you by telling you who tops which charts. Go have a look for your damn selves.

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A note on fatherhood

  • 365 days
  • 928 uploads to Flickr
  • Some 40 videos on Vimeo
  • A facebook page
  • A blog of his very own
  • A whole new set of worries
  • A whole new outlook on life and love

My kid turns one today and I cannot BEGIN to explain how much he means to me.

Happy b-day Alvin.

Your dad loves you very much.

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I really wasn’t going to write about Obama

Since the rest of the world seems to be doing it 24/7 these days. In fact, I’ve kinda had it with the hype (don’t get me wrong. I agree. The right guy won. History is made. Change and hope and all that).

But I really need to mention this group on Flickr. A message for Obama is a group of people sending just that – a message for Obama. To me, it is a perfect example of how a message that is presented visually (even when it’s just writing on a piece of paper) is so strong. It carries context and emotion. I dig it!

Oh, and on the humorous side, I think this guy sent the funniest message of the bunch.

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Full circle

Nearly exactly one year ago, I wrote a blog post on microblogging and campaigning. Today I wrote a blog post over at Re:s blog on corporate microblogging (in Danish), and I’m currently working on an article on microblogging for Poets & Plumbers. I wonder if it has all come full circle or if microblogging is finally hitting it’s peak on the hype cycle. Either way, it sure is all the rave at the moment!

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Brave, open and honest use of Twitter

Esteemed colleague Mads Kristensen (consultant over at vadnu.com) has suffered a major life crisis in the course of the last couple of weeks. He has very suddenly lost his wife to cardiac arrest, and has been – and still must be – in the midst of emotional chaos. Now, why am I blogging about this? Well, first and foremost because Mads does.

Over the last couple of weeks he has turned to his network on Twitter and Facebook to vent and find release for some of his frustrations. And the network responded with sympathy and encouragement.

It has been no less than moving to follow, and it gave me a completely new perspective on how social media can (also) be used.

I take my hat off to you for being so honest and open, Mads. And I wish you all the best for the future. I’m sure you’ll emerge powerfully from this crisis.

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